On the eve of the Parade of Champions back in February, a party 52 years in the making, the coaching staff and football operations department huddled up to begin planning for the 2018 season. Losing over a month due to the playoff run, the Eagles wanted to waste no time even though they were just days removed from the most significant win in franchise history.
It was during this meeting that Chairman and CEO Jeffrey Lurie witnessed the approach that would dictate the offseason.
"The culture of the coaching staff and the football operations staff was, 'This was really great, let's dig in. It's now Day 1. We're 0-0,'" Lurie said.
Over the past few months, Lurie has worked to extend the contracts of the man in charge of the personnel side - executive vice president of football operations Howie Roseman - and the head coach, Doug Pederson. On Sunday, the team announced that both Roseman and Pederson signed contract extensions through the 2022 season. Two men, who will continue to collaborate for years to come to ensure that the Super Bowl run in 2017 wasn't a fluke, and that the Eagles are not one-hit wonders. In Lurie's view, extending Roseman and Pederson was "very simple."
"This is an opportunity to really solidify the great leadership we have as an organization. Howie and Doug, two very, very impressive leaders who collaborate and are a big part of the success of this franchise. They really have instilled a culture of collaboration and teamwork. It's all about the group and the team. They work well with everybody. They're not afraid of hiring people that are very smart and terrific within their areas," Lurie said.
"They both I think have an awareness for what it takes to win big and they both realize that it takes everybody to win big. It's not about any one executive, one coach, one player, one anything in this league. It all has to come together. That experience of being World Champions I think just ratified or reiterated the need to be incredibly collaborative and also at the same time, never ever losing the smart risk-taking mentality of our organization in hopefully every aspect."
Lurie added that "it takes a village to win a championship," adding team president Don Smolenski's direction on the business operations front as a huge part of the equation. Lurie fulfilled the promise of delivering the City of Philadelphia a Super Bowl title. And the hunger burns brighter than ever.
"Our goal every year is to win the Super Bowl. I can't tell you how terrifically positioned I think we are. It's a tough, tough league. I couldn't be more fired up myself. I don't think I've ever been more fired up for a season than we're about to undertake, but with a realization that we're also in the NFC," Lurie said.
It is a critical time for the Eagles. Lurie compared the NFC to the NBA's Western Conference, stacked with a plethora of legitimate championship contenders. Can the Eagles become the Golden State Warriors of the NBA The Eagles have an advantage with franchise quarterback Carson Wentz still playing on his rookie deal. It is imperative that Roseman and vice president of football operations Joe Douglas continue to mine young talent to surround Wentz. The Eagles will be among the league leaders in draft picks next spring. And then Pederson and his staff must cultivate and develop those players to avoid having to go to high-priced players in free agency.
"One of the great things about this coaching staff is not only are they great coaches, they're great teachers as part of that. They're terrific teachers," Lurie said. "They want to develop young talent. And the key to sustaining great success is definitely bringing along that young talent because in a salary cap world, which averages out, so the average team basically fulfills their expenditures, because everyone spends the same, if you're a lot better than that, you better develop the draft choices otherwise you have no chance to keep winning big."
When you have a young, burgeoning talent, you want to sign that player early and for a long time to ensure his services. Lurie views it the same way with his top personnel executive and head coach.
"There is just an ability to be wonderfully collaborative between them, between their staffs," Lurie said. "They're both aggressive. They're both risk-takers. It's part of our culture. We never want to lose that. And they're also smart."
At this time of year, each team has about a three percent chance of winning the Super Bowl. Lurie wants to do everything in his power to increase those odds. Sunday's announcement will do just that for years to come.
The Eagles hosted their first of two public practices this Training Camp at Lincoln Financial Field on August 5. It was also Military Appreciation Night presented by Dietz & Watson.

A Military Appreciation sand sculpture is on display in HeadHouse Plaza during public practice.

The Philadelphia Eagles Drumline performs in HeadHouse Plaza for fans.

A young fan spends some time with Eagles Alumni, LB William Thomas

A fan gets her face painted in HeadHouse Plaza before Open Practice begins.

Young fans enjoying the festivities at Lincoln Financial Field during public practice.

Eagles Alumni, Eagles WR Fred Barnett takes a photo with a fan.

A view of HeadHouse Plaza during Open Practice.

Young fans enjoying public practice festivites at Lincoln Financial Field.

Fans pose for a picture with some of the Philadelphia Eagles Cheerleaders.

Eagles Alumni, DT Hollis Thomas signs autographs for fans.

A young fan smiles for a photo after having her face painted in HeadHouse Plaza.

The Philadelphia Eagles Drumline performs in HeadHouse Plaza for fans during Open Practice.

A young fan tries on Eagles equipment

Head coach Doug Pederson greets military members

Young fans enjoy the festivities at public practice.

Posing with the Lombardi Trophy

Fans spend sometime with SWOOP in HeadHouse Plaza before the start of Open Practice.

All smiles while grabbing autographs

Eagles Alumni, DT Darwin Walker takes a photo with a young fan.

A family stops for a quick photo before heading in for practice.

Fans enjoy posing for a photo behind Eagles gear at public practice.

A young fan enjoys the inflatables in HeadHouse Plaza before public practice begins.

A young fan receives an autograph from Eagles Alumni, DT Hollis Thomas.

DE Brandon Graham shakes hands with military members.

C Jason Kelce shakes greets military members.

Howie Roseman shakes hands with military members.

Military members pose for a picture on the field.

Fans enjoying public practice at Lincoln Financial Field.

Soldiers pose for a picture during public practice.

President Don Smolenski shakes hands with military members.

Linebackers coach Ken Flajole shakes hands with military members

Military members hold the American flag during the National Anthem.

Fans enjoying public practice in the stands.

Head coach Doug peterson shakes military members hands.

The Frog-X Parachute Team lands in Lincoln Financial Field.

The Frog-X Parachute Team lands in Lincoln Financial Field.

DE Chris Long shakes Military members hands.

Soldiers hold the American Flag during the National Anthem.

Fans enjoying public practice in the stands at Lincoln Financial Field.

Master Sergeant Sterling Randolph performs the National Anthem.

Master Sergeant Sterling Randolph performs the National Anthem.

Soldiers pose for a photo on the field during public practice.

The Frog-X Parachute Team lands in Lincoln Financial Field.

The team stretches on field during public practice.

RB Darren Sproles and teammates shake military members hands in the tunnel during public practice.

Rev. Jesse Jackson and Chairman and CEO Jeffrey Lurie take a photo on the sidelines during public practice.

RB Corey Clement shakes military members hands in the tunnel.

Chairman and CEO Jeffrey Lurie addresses the media after the team extended the contracts of Howie Roseman and head coach Doug Pederson.

Chairman and CEO Jeffrey Lurie speaks with the media

WR Alshon Jeffery poses for a photo with a soldier.

T Lane Johnson and teammates shake military members hands.

Huddle

S Malcolm Jenkins

CB Jalen Mills

S Rodney McLeod signs an autograph.

QB Carson Wentz signs an autograph for a young fan.

S Malcom Jenkins autographs a ball for a military member.

QB Carson Wentz takes a picture with a soldier at public practice.

CB Sidney Jones signs an autograph for a soldier.

QB Carson Went takes a selfie with a soldier.

QB Nick Foles poses for a picture with a military member.

WR Alshon Jeffery gives an autographed jersey to a soldier.

K Jake Elliot poses for a photo with a soldier.

WR Bryce Treggs poses for a picture with a soldier.

DE Brandon Graham signs autographs for fans.

A young fan cheers on the team at public practice.

Fans cheer in the stands at public practice.

WR Mack Hollins takes a selfie with his fans.

QB Nick Foles chats with a soldier at public practice.

S Rodney McLeod gives his jersey to a soldier.

T Jason Peters signs autographs for fans at public practice.

C/G Stefen Wisniewski signs autographs for fans.

C Jason Kelce signs autographs for fans after public practice.